Our story

Four generations on one patch of Punjab.

The Seedrus story is a family story — of soil worked patiently over a century, and of a farm always quietly reinventing itself.

The Seedrus land in the Khuian Sarwar belt
From cotton to citrus

A farm that has always looked forward

Our roots run back to the early twentieth century, when the family first worked this land growing cotton. Decades later came the pivotal turn to Kinnow — a bet on a sweeter, more sustainable future that has defined the grove ever since.

What began without formal scale has grown into a thriving family grove, carried forward today by the next generation.

The journey

A century in four chapters

  1. Early 1900s

    Roots in the soil

    Khem Chand Setia worked this land growing cotton, season after season, building a foundation that would outlast him.

  2. A turning point

    From cotton to Kinnow

    The family moved toward the mandarin that thrives in this corner of Punjab, beginning a new chapter for the farm.

  3. Through the decades

    Growing the grove

    Generation by generation, the work developed into a family Kinnow grove across the Khuian Sarwar belt.

  4. Today

    A new beginning

    The next generation is bringing the grove toward modern standards and a longer-term farm-to-plate future.